Gabby Saunders is a seasoned Digital Marketing and Campaign Communications professional based in Salt Lake City, Utah. With over 11 years of experience, she has crafted and implemented impactful campaigns across political, nonprofit, and commercial sectors, excelling in both digital marketing and strategic communications.

 

Her skills encompass social media management, SEO, public relations, web development, and copywriting, making her a versatile asset in complex campaign environments. Gabby’s expertise has shaped campaigns at local and national levels, from managing large teams to designing multi-faceted strategies that drive engagement and results.

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As Campaign Communications Director for In The Field, LLC, DBA Black Peak, Gabby led communications strategies for over 70 campaigns across 11 states, working with PACs, and candidates from municipal to presidential levels. Her role involved managing extensive teams and overseeing budget projections for multi-million-dollar campaigns, ensuring consistent messaging across social media, email, and print channels. Her attention to digital optimization, through website development and SEO, has strengthened her clients' online presence and engagement.

 

Previously, Gabby served as Communications Director for People4Utah, where she executed press strategies that brought critical issues to light, established key relationships with legislative allies, and expanded the organization’s social media following by nearly 2,000 in under two months.

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Gabby holds a B.S. in Political Science from the University of Utah, along with an MBA from Maryville University with a focus on marketing. She is known for her analytical approach, strategic insight, and a results-driven mindset, making her a sought-after consultant in campaign strategy. With an active lobbying license, Gabby combines policy knowledge with digital innovation, facilitating legislation like Utah’s first wildlife crossing law while managing high-profile events. Her commitment to service extends beyond her professional work, with mission trips to Haiti and Cuba, reflecting her passion for community and advocacy at every level.

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Gabby's extensive career has encompassed over 70 political campaigns, both within and beyond Utah's borders. Her exceptional contributions were recognized in 2022 when she was named one of Utah Business Magazine's "20 in their 20s."